In Milk City on Højbro Plads you could in the autumn holiday experience the classic white milk from the carton on the breakfast table in entirely new ways. Milk City was a fascinating urban milk city, consisting of 5 houses shaped like milk cartons and made from approx. 3500 milk crates. The artist Jonas Pindhund Hallberg developed the idea, coordinated the project and in co-operation with Arla created the green artwork on Højbro Plads, at the centre of Copenhagen. Milk City had between 40,000 and 50,000 visitors in the autumn holiday.